"Integrating Secure and Smart Card Technologies into On-line Cashless Gaming Solutions for Clubs and Casinos "
©Copyright Security Magnetics Pty Ltd
Author:  Doron Ben-Meir B.Sc. B.E. (Hons), Managing Director

Endorsed by the Leagues Clubs Association of NSW

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"The Importance of Building a Flexible, Customer Driven Platform"

1.   INTRODUCTION

The following are broad parameters that a card based gaming system must satisfy. Whilst not exhaustive, these parameters are critical to viable system introduction:-

  • Security:
  • Cost Effectiveness:
  • Convenience:
  • Non Threatening:

2.   SYSTEM CONCEPT AND HISTORY

3.   VENUE MODEL

4.   ACCOUNT PLAY - MARKETING ISSUES

4.1  Traps for the uninitiated
4.2  Venue and Player Motiviation
4.3  Account Play - Venue Introduction
4.4  Value Added Card Marketing Ideas

4.4.1 Venue Promotions
4.4.2 Access Control
4.4.3 Advertising and Collectors Cards

5.   ISN'T THERE A TREND TOWARDS SMART CARDS ?

5.1  Card Costs
5.2  Complex Third Party Security
5.3  Card Value Limits
5.4  Money Walks
5.5  Physical Reliability - Case Study
5.6  Venue Integration of Open EP Schemes

6.   CONCLUSION



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